Templates win the first comparison: they're cheap and fast to launch. But the real cost shows up later — in performance, conversion and the hours spent fighting a layout that was never built for your business.
The hidden tax
Templates carry bloat you don't need, slow your website down, and force your content into someone else's structure. Customising them often costs more than building clean from the start.
Custom is an asset
A custom website is built around your goals, loads fast, converts better and is yours to own. Over a couple of years, that usually beats the template on total cost — and always on results.