A whole Web3 suite in one design language
DEX trading and swap, an NFT marketplace, and a launchpad with vesting — three products, one tokenised system.
Lead UX/UI designer · OmiSoft
6 months
2025
- 5 services in one platform — DEX, NFT marketplace, launchpad, liquidity pools, yield farming
- Phased rollout — early revenue before full launch
- Helped the client raise $200K
- Wallet integration + liquidity management
- Trading mechanics: AMM, swaps, pools
- One design system spanning every service
A Saudi DeFi startup’s flagship — five services on one chain: DEX, NFT marketplace, launchpad, liquidity pools and yield farming. The bar: the trade quality of an established DEX without the Web3-bro aesthetic — calm, legible, trustworthy enough to move real money through. Five services under one brand is a coherence problem before it’s a screen problem: each tool needs its own register while still feeling like one product.
An AMM swap with price impact, slippage and route preview surfaced before the user commits. The flow is wallet-first — nothing is interactive until you’re connected, so there are no fictional “what if” states. Verified-token filtering is on by default, keeping scam tokens out of the happy path without the user having to think about it.
Browse, list, buy, place offers. The listing flow names the gas cost up front and asks for approval in a single sentence — no surprise wallet pop-ups mid-flow. A first-time buyer can finish a purchase without leaving for docs.
IDO presales with vesting shown as a real schedule, not a paragraph of legalese. Allocation, claim status and KYC-gating split into clear steps. The launchpad needed its own component vocabulary — once it had one, the whole flow got clearer.
- 01
Phase 1 · Foundation
Research and a competitor audit; brand and design system; the wallet-connect flow designed first — everything depends on it.
- 02
Phase 2 · DEX + NFT
The two revenue-bearing services first, handed to engineering in parallel for an early launch.
- 03
Phase 3 · Pools + farming
Liquidity surfaces, the farming dashboard, and an impermanent-loss explainer.
- 04
Phase 4 · Launchpad & polish
IDO and vesting, KYC-gating, and a wallet drawer covering every failure mode.
Let’s build yours.
Got several products under one brand? We build a single tokenised system that makes them feel like a family — so every new launch starts ahead instead of from scratch.